Every text you send should move toward a date or stay silent
When you are texting a woman, there are only two valid directions. Either you are getting closer to her by painting an image of the two of you together in her mind, which lowers her anxiety and makes her want to go out with you, or you are not talking to her at all. Texting just to be polite, just to ask how her night was, or just to keep the conversation going with no intention is what kills your chances. The intention has to be clear in your own head: you are moving toward a date, full stop. If you are not doing that, you are better off leaving her on read and saying nothing.
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