Subscribe for startup ideas & tutorials on how to use AI to build & grow your startup. Hey, I’m Greg - CEO of Late Checkout and ex-advisor to Reddit, TikTok, and more. I post videos here from my podcast top 0.1% tech podcast called The Startup Ideas Podcast. You can also listen to The Startup Ideas Podcast on Apple Podcasts and Spotify. I keep it practical and never gatekeep the sauce. I share what I'm learning in real-time. Happy building
There's a real irony when people say they want to write about everything. In doing that, you deprive yourself of ever going deep enough to arrive at something original. All you end up doing is typing and repeating commodity ideas all day lo
Original thinking doesn't mean writing a hundred-thousand-word book. A great example is Pythagoras saying 'the earth is round, not flat.' That's six words — fundamentally six words — that completely changed the course of humanity and that w
There's a faulty belief that if you were the one who wrote something, you own it and created something original. But writing a sentence like 'I woke up today and made coffee' isn't original — that's just an open-source grouping of words. No
There's a faulty belief that if your fingers touched the keys and typed a grouping of words, those words are yours. That's simply not true. If you write the sentence 'I woke up today and made coffee,' that is not attributable to you. It's a
If you're only creating commodity content — factual, useful, but interchangeable — with no personality component, you have to be honest with yourself: you are creating the lowest-value form of content in your topic. It's not worthless, but
Every piece here is something Greg Isenberg can talk you through, in their own words.