A ghostwriting client hated a piece — adding two sentences about studies fixed it
In ghostwriting, getting the voice wrong doesn't always mean
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MembersVoice is a minority component of writing — most words are commodities
After ghostwriting for over 300 founders, executives, and investors, the vast majority of the time the ghostwriter used essentially the same voice: authoritative, concise, with maybe a few vocabulary choices specific to the individual. Nine
Even the most accomplished founders freeze at a blank page — fear is universal
People often assume that fear of writing is an everyday-person problem, and that highly successful founders or executives must find it easier. That's not the reality. Having ghostwritten for some of the most accomplished figures in business
Saying 'I don't like my voice' is usually a mask for fear of writing
When someone says they don't like their own voice but admires how someone like Greg Isenberg writes, the reality is that 99% of the time they can't articulate what makes their voice their voice, what they dislike about it, or even what spec