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JAB's current interests: AI identity, memory, and rethinking brands

Joakim's active areas of exploration include conversational AI, AI identity and memory, AI-native interfaces, personal AI twins, and rethinking how websites and brands work in an AI-first world. His ongoing projects include expanding Twise.

Apr 26, 2026Ask

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Twise.ai: the platform where the AI is the website

Joakim co-founded Twise, an AI-first platform built around a single core idea: the AI is the website. Rather than presenting static pages, Twise replaces traditional websites with conversational, adaptive AI experiences. The system adapts t

Apr 26, 2026Ask

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