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Why an ex badmouthing you is actually free marketing

By Fabrizio Rausa

When a breakup ends badly and she starts talking negatively about you, the instinct is to panic or retaliate. Resist that. There is no such thing as bad publicity. Her talking about you means you are worth talking about, and that is free marketing. It also makes it easier to connect with her friends, because she has likely already told them about you, which raises your social value through pre-selection. Do not text her telling her to stop. The moment you do, she learns that badmouthing you gets her your attention, and she will do it more. Simply let it play out.

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