Longevity is a huge trend — niche down to own a corner of it
Bryan Johnson didn't kick off the longevity and 'don't die' movement so much as he tapped into it and declared himself the guy. Huberman did something similar with health. But there's still a wide-open opportunity for the next person to go deep and niche down within longevity, health, and anti-aging. The demand is enormous and much of the space is still up for grabs if you're willing to own a specific corner of it.
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