In AI-era consumer software, creativity beats code

As AI commoditizes coding, the consumer software landscape is shifting from science to art. The people who are going to win are the more creative ones — the video-first people who understand how to make something like a posture app go viral through Instagram reels. The code is actually going to matter a lot less. That doesn't mean the opportunity shrinks; if anything, the amount of opportunity that exists in both enterprise and consumer couldn't be higher.