Four questions to ask before choosing an AI creative model

Before picking which model to use for any creative job, run through four diagnostic questions. First, are you making a still image, a video, or something that involves speech? Second, are you inventing something new or fixing an existing asset? Third, are you exploring ideas cheaply or producing the final deliverable? Fourth, what absolutely cannot change — the product, the person, the words, or the motion? Once you have clear answers to all four, the right model choice becomes obvious rather than guesswork.