Agency partners are a high-leverage referral channel for AI consultants

Insurance agents, accountants, marketing agency owners, coaches, and consultants all have client bases full of your ideal customers — and those clients are already asking them questions about AI that they can't answer well. That creates an opening. Go to those professionals and say: 'I'm in the AI space. I'd love to help any of your clients with AI questions, and I'll happily send you a referral fee if I end up working with anyone you send my way.' The key is consistent follow-up every two to three weeks — something like, 'Hey, any clients ask about AI lately? I'd love to be a resource.' If you keep that cadence up, the referrals will come. You can also propose co-branded workshops, for example an AI-for-finances session co-presented with a tax accountant. They stay top of mind with their customers, and you get access to their audience.