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A software factory is just markdown files, not a special product

By Greg Isenberg

A software factory isn't a proprietary product or a special harness — it's literally just a bunch of markdown files. That framing might sound underwhelming, but it's actually the point: the simplicity is what makes it powerful and accessible. Taking it further, some startups today are essentially just an agent paired with a couple of markdown files. We've entered a time where that's a legitimate, deployable business unit.

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