Why give the playbook away? The AI consulting market is a blue ocean

A natural objection to Corey Gannon sharing this model publicly is: if it's so good, why give it away? His answer comes down to the sheer size of the opportunity. There are millions of small businesses in the United States, and virtually every single one of them needs to use AI in some capacity. Yet only around 5% of companies are using any AI tool beyond ChatGPT. 'If everybody watching this podcast went and implemented this model, there would still be opportunity left over,' he says. The market is simply too large for sharing the playbook to meaningfully dilute the opportunity — it is, in his words, a genuine blue ocean right now.