How to pick the right expert and archive to build on
When choosing which expert's archive to turn into an agent tool, specificity of niche matters enormously. A general business creator is going to be much harder to work with than someone known for a precise domain. Good examples include a creator focused specifically on cold email, Shopify growth, local business acquisitions, tax strategy, fitness programming, or design teardowns. Someone with a deep archive and a specific, identifiable audience — ideally in the B2B space, though B2C can work too — is the ideal starting point. The more specific the expert's known angle, the easier it is to define the one job the tool will do and the one audience it will serve.
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